Digital advertising is one of the best ways for a business to attract more customers and retain the ones they have. Whether your goal is to increase website traffic, drive more conversions, or succeed on social media platforms, our digital advertising strategists can help you get noticed by your target audience.
Social media advertising is very cost-effective because advertisers have a wide variety of targeting options at their disposal. You can build your target audience based on demographics, interests, location, relationship status, education, household income, and life events.
Advertising on social media is also a great way to get customer feedback because they can express how they feel about your products and services. Customers want to be heard, so use that in your favour with Facebook and Instagram ads.
With search ads, you’ll have a highly engaged target audience. Our team of digital advertising strategists will carefully choose relevant keywords for your ads to make sure we only target people actively searching for your products or services.
Targeting potential customers already searching for businesses like yours will improve your RoI. Even when people don’t click on your ad, you still give your business more visibility by promoting it on search engines like Google and Bing.
Because YouTube is both a search engine and a social media platform, you can target potential customers seeking information and willing to interact with brands.
Videos don’t need to be professionally made to drive results. Sometimes a video shot with your own camera or smartphone looks even more authentic and original. YouTube video metrics also help you identify which videos your customers are watching and for how long, so we can use that information to optimize campaigns.
Dedicated Ads Specialists
You’ll gain access to a team of certified advertising specialists that can run campaigns for you on multiple platforms, making the most of your budgets to serve ads to the right audience.
AI-Assisted Smart Optimisation
Campaigns are edited and optimised as they progress, making the most of your ad spend within the platform. At any time, you can view the campaign performance, insights, and optimisations via the Advertising Intelligence dashboard and within the Task Manager project on our Marketing Portal.
Some clients may have firm ideas about their platform of choice and their target keywords however, a fresh set of eyes can add significant value to your advertising campaign. You can allow our team of specialists to choose the most optimal platforms for your campaign, based on your budget and goals.
- 5 platforms to choose from
- 1 setup fee
- Campaign audit and launch
- Ad proofing
- Keyword/ competitor research (depending on the platform)