Our AI-assisted, LinkedIn and Email lead generation program is a fully managed service.
The system uses LinkedIn to build a prospect list and scapes hidden information such as business email.
The system automatically prospects via the AI on the LinkedIn platform and via email. Then AI looks to build connections and interest. Any interest is ‘nurtured’ by humans and once the interest is confirmed a lead is generated and passed to you via email.
The key features of the service are
- Sending Connection Requests
- Sending LinkedIn Messages
- Sending InMail Messages (by also using LinkedIn Credits)
- Sending E-mails
- Engagement Actions (Liking, Following, Endorsing)
- Scraping Valuable Data (Business E-mails, Company Names, Phone Numbers etc..)
- Data Mining (Exporting Capability)
- Linking to your CRM – this will depend on the CRM used
The purpose is to generate warm leads that will be passed to your sales team.
We will initially agree on the type of prospect you would want to create connections with in terms of location industry type and job role. For example, we might target IT Directors in England or Commercial Property Managers in London.
We will exclude customers and active prospects.
We can start with a single LinkedIn account which is one of our AI accounts that can be configured in terms of age, gender, photo, etc. The AI will be given an appropriate Job Title/Role within your company.
This initial LinkedIn account will be used to refine and demonstrate the success of the activity and help evaluate the potential benefits at scale. The number of contacts that each profile can make in a month is limited by LinkedIn’s policies.
Once we have demonstrated success, we would plan to bring further AI profiles online to help with the LinkedIn outreach limits. These could be targeted at different sectors or become ‘product specialists’.
Onboarding takes about a week during which, campaign objectives are agreed upon and the initial campaign is designed.
Once approved the campaign starts,
- Campaign Cadence Design
- Campaign Creation (Connection Campaign, InMail Campaign and Email Campaign)
- Copywriting (To build out your messaging sequences)
- Lead List Building (using Sales Navigator*)
- Lead Nurturing (first responses, we push for Appointments)
AI profiles are LinkedIn accounts that belong to real individuals who are independent sales reps within our network.
We connect these LinkedIn Accounts to our platform where they run outreach pushing leads. Bringing on more LinkedIn accounts allows you to scale your campaigns exponentially, circumventing LinkedIn’s outreach limits.
Each profile is customised to your brand
- Select the gender
- Select the title (egHead of Partnerships, Customer Strategist, BDR)
- Select the desired location
- Add your company as the place of employment
- Add your company banner
Lead nurturers are real humans who will actively respond to prospects using our “Auto-Saved Reply” feature in real-time to book appointments. The platform will also send you leads via Email if a more personalised response from your sales team is needed.